Mise Design System

Cookpad is a recipe-sharing platform started in Japan. It now has over 60 million monthly unique users and over 4 million recipes. The platform champions home cooking worldwide and is available in over 70 countries and 23 languages.

Services
  • Design system
  • Native mobile apps
  • Product design
  • Growth
  • UX Design
  • UI Design
  • Figma
  • Prototyping

DiscoverUser motivations

On Cookpad, users show appreciation for an author's recipe through a ‘Cooksnap’. This is a photo of the readers own creation and often used to say thanks.

Our goal was to research, ideate and produce solutions that would drive a higher engagement to their Weekly Active Cooksnaps (WACs).

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Conclusion

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